From
Demo
2008
- Company Address
- 2800 Woodlawn Dr., Suite 138
Honolulu , HI 96822
- Phone
- 415-644-5827
- URL
- www.sproutbuilder.com
- Corporate Officers
- Carnet Williams, CEO & Founder Kevin Hughes, CTO
& Founder
Jason Ricci, Chief Product Officer Todd Kurie, VP Marketing &
Business Development
- Conference
- DEMO 08
- Market Segment
- Enabling Technology
- Funding
- 2006
seed round funded by private investors and led by CommerceNet. 2007
Series A venture funding by Global Venture Capital. Total raised: $3.3
million
- Competitors
- Widget “platforms” such as Clearspring,
Gigya and Musestorm offer
limited widget development services. Most sophisticated promotional and
advertising widgets are built with Flash; SproutBuilder eliminates this
requirement.
- Product Description
- Anyone
can use SproutBuilder to create sophisticated rich media widgets and
other Flash content. Novice designers can use templates for quick and
easy assembly while professional designers can use advanced editing and
content management features. And, Sprout widgets can be self-published
or distributed via any of the leading widget platforms. From a musician
building a widget to promote their band to a designer building an ad
widget for a client, Sprout helps build better widgets.
- Market Opportunity
- Although
the market for promotional/advertising widgets is nascent, its
potential is indicated by overall widget usage (currently 26% of all
Internet users, up from 5% in early 2007, according to JupiterResearch)
and ad spending on social networks ($1.2 billion worldwide this year
and $1.9 billion in 2008, according to eMarketer).
- DEMO Says
- Make
no mistake: software and services are rapidly becoming highly
distributed and componentized. Sprout enables any software service,
content site, or advertiser to tap this trend. SproutBuilder does for
widgets what PowerPoint did for graphic presentations, enabling any
site-savvy person to become a wizard of widgets.